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Thursday, July 23, 2009

Pay-Per-Click Affiliate Programs

Another variant on the pay-per-lead model is the pay-per-click affiliate program (PPC). Here the company running the program pays you whenever someone simply clicks on its banner or link from your site.

Although generally a flat rate of "x" dollars (cents is more accurate) is paid for each click, some Companies running PPC affiliate programs weight their payment rates in favor of those affiliates who send the most clicks. The more clicks you send the vendor, the higher rate per click they will pay you.

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